Banchan at Han Bat, NYC

Turn influencer posts into sales for your Asian restaurant.

We bring food creators to every location, run each visit and post, and show you the results.

Or call +1 (917) 620-3496

Food by Han Bat, NYC

For mid-size and large Asian restaurants, including restaurant groups

Nippon ChaTakuZIGGLECrazy Hot PotKenko HibachiJust Get Thai ExpressAria KoreanSpace 5Inu Inu Ramen

What you get

Your whole creator program, run for you.

One team finds the creators, books the visits, makes sure they post and shows you all of it.

Creators

Local creators who fit your food

Food creators with real local followers, within about 30 minutes of you. We check their past posts first.

MK
Creator 112.4K followers · 4 mi away
Great fit
TN
Creator 28.1K followers · 2 mi away
Great fit
RY
Creator 326K followers · 6 mi away
Good fit
DL
Creator 45.3K followers · 1 mi away
Good fit
JP
Creator 53.9K followers · 3 mi away
Good fit
SC
Creator 618K followers · 5 mi away
Good fit
Visits

Booked for you

We set the day and time, then remind them before they come.

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Posts

Live within 7 days

On Instagram, TikTok, RedNote or Facebook. Instagram posts are Collab Reels that show on their page and yours.

InstagramTikTokRedNote (Xiaohongshu)Facebook
Your team

One contact who knows your restaurant

One account manager runs your program from the first creator to the last post. They speak English, Chinese or Korean, and reply fast on the app you already use.

WeChatKakaoTalkWhatsAppiMessage

Real creators, real posts

You make the food.
We make the introductions.

Real creator videos about restaurants we work with. Tap one to watch it.

See every creator, visit and post.

Your own portal. No chasing, no made-up reports. Just what happened.

SWM · Your restaurant portal
SWM client portal overview: creators invited, booked, visited and published, upcoming visits and recent posts

It's all in the numbers

How our restaurants are winning.

Your restaurant

Why SWM

Made for Asian restaurants. Run from start to finish.

Only Asian restaurants

We know your dishes, your busy nights and the creators your guests follow.

Creators near you

Their followers live within about 30 minutes of your door.

We handle the messages

Inviting, booking and reminders. You never have to chase anyone.

Every Reel goes live

We follow up with each creator until their Collab Reel is posted.

Your language

Talk to us in English, Chinese or Korean, on the app you already use.

Nothing hidden

Every visit and post shows up in your portal as it happens.

From the owners we work with

Good food. Good company. Their words.

Built by people who grew up in Asian kitchens.

Yanbo Wang

Yanbo Wang

Co-founder

Chinese

Renjie Piao

Renjie Piao

Co-founder

Korean-Chinese

We answer fast.

A real person replies within minutes, on the app you already use.

We speak your language.

English, Chinese or Korean. We know your dishes and your busy nights.

It runs without you.

We find, book and follow up on every creator. You just host.

Before we pull up a chair.

Still curious? Book a free call ↗

How much does it cost?

It depends on your locations, your goals and the size of the campaign. On a free call we'll put together a plan and a clear price for you.

Do I have to pay the creators?

It depends on the creator. Some come in for a hosted meal, and bigger creators usually charge a fee. We'll suggest the right mix for your brand and budget.

Which creators do you work with?

Food creators who fit your brand and reach your guests, from local favorites to bigger names. We check every creator's past posts and audience before we invite them.

Do you work with groups and multiple locations?

Yes. We can run campaigns across all your locations and show every visit and post in one portal, location by location.

What do I need to do?

Tell us your goals and the times that work for visits, and have your team welcome each creator. We handle the rest, from finding creators to tracking every post.

How fast will I see posts?

Creators usually post within a week of their visit. Every post shows up in your portal.

What if a creator doesn't show up or doesn't post?

We remind creators before each visit and follow up after it. If someone doesn't show up or doesn't post, we stop working with them and bring in someone else.

How long is the commitment?

We agree on a term that gives creators time to visit and post, and gives you time to see results. We'll go through the details on the call.

Let's make your restaurant the next one people talk about.

Book a free call. We'll show you which creators fit your restaurant.

Or call +1 (917) 620-3496